Category: Media use
Swedes' media use remains at a record high
The high media consumption of the pandemic remained in 2023. At the same time, rising prices and an uneasy security political situation left their mark on media use, shows the 2023 Media Barometer from Nordicom at the University of Gothenburg. Public service news continued to be most popular.
Moving images and social networks most popular – this is how the Swedish population used media in 2023
Digital transformation continues to shape the way we watch, listen, and read. Streaming television services and social networks dominate media consumption. The Swedish Media Barometer 2023 sheds light on media use in the Swedish population aged 9–85 years old on an average day in 2023. The results of the survey are summarised here.
Save the date 14/5: Webinar about the Swedish Media Barometer 2023
On 14 May 2024, Nordicom presents the results from the 2023 edition of the Swedish Media Barometer [Mediebarometern] at a webinar (in Swedish). The Media Barometer is an annual survey focusing on how the Swedish population uses media on an average day.
The Swedish Media Barometer 2022: Read the report and watch the seminar
The Swedish Media Barometer 2022 shows that the Swedish population’s media use during the last year stayed at the record-high levels measured in the pandemic years 2020 and 2021. Find the report and watch the seminar about the Swedish Media Barometer 2022 (in Swedish) here.
Streamed TV, social media, and daily newspaper subscriptions – this is how the Swedish population used media in 2022
Nine in ten of the Swedish population watched moving images on an average day in 2022 – streamed TV was most popular. Half of the population had a daily newspaper subscription, and Instagram was the most used social networking service – except among the oldest. Read the summary of the most important results from the Swedish Media Barometer 2022.
Swedish media consumption record high in 2022
Preceded by two years of a pandemic, 2022 was influenced by war and economic crisis, and it also included an election in Sweden and several international sports championships. All this meant that the Swedish population’s media consumption stayed at record-high levels, not least when it came to the use of professional news media. This is shown by the Swedish Media Barometer 2022 from Nordicom at the University of Gothenburg.
Welcome to a seminar about the Media Barometer 2022
On 16 May, Nordicom will hold a seminar to present the results from the 2022 Media Barometer survey (in Swedish). Conducted annually by Nordicom, the survey focuses on how the Swedish population uses media from traditional outlets and on digital platforms on an average day.
Digital surveillance in everyday life is seen as a necessary evil
We live today in a digital society where surveillance is constantly increasing. States and private companies surveil us, and we surveil ourselves and each other through social media, apps, and other new technologies. We handle this through both opposition and a pragmatic approach, according to a new research anthology, published by Nordicom.
Save the date 16/5: Seminar about the Swedish Media Barometer 2022
On 16 May 2023, Nordicom presents the results from the 2022 edition of the Swedish Media Barometer [Mediebarometern] at a seminar (in Swedish) at the University of Gothenburg. The Media Barometer is an annual survey focusing on how the Swedish population uses media on an average day.