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Fewer advertisers but more subscribers to the Nordic news media during the pandemic

The corona pandemic has had a major impact on the Nordic news media. At the same time as advertising revenues have fallen drastically, interest among the audience for professional news coverage has increased, according to a new report from Nordicom at the University of Gothenburg. Several Nordic media companies have also reported record sales of digital subscriptions as a result of the pandemic. 

Ageism common in the tech industry

For those who want to make a career in the tech industry, age plays a crucial role, according to a new study published by Nordicom at the University of Gothenburg. The study shows that older employees are expected to be less up to date on the latest technology and have more difficulty processing information and picking up new things.

The news media in the world will reach gender equality in 70 years

The media world is less gender equal than the “real world”. That is one of the conclusions from a research project at University of Gothenburg. A group of international scholars has analysed data from countries all over the world between 1995 and 2015 to explain the causes and consequences of women’s underrepresentation in the media.