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Reduced profitability for the media despite record high media usage

New publication
 | 25 October 2023
The Swedish media year of 2022 was influenced by a great public interest in receiving information from the media about the continued Covid-19 pandemic, Russia’s full-scale invasion of Ukraine, and the Swedish general election. During the end of 2022 and the beginning of 2023, media companies were also affected by rising costs, decreasing advertising revenues, and a declining economy. This is shown by the report Medieekonomi 2023 [Media economy 2023].

The report Medieekonomi 2023 [Media economy 2023] is published by the Swedish Press and Broadcasting Authority and compiled in cooperation with Nordicom. The full report is available to download on the Swedish Press and Broadcasting Authority’s website.

Read and download the report Medieekonomi 2023 (in Swedish)
Read a summary of the results (in Swedish)

 

 

Topic :
Publications from Nordicom
Sweden