Nordic report: High-speed broadband increasingly popular

NEWS | 3 July 2018

In the Nordic countries, high-speed broadband subscriptions are becoming increasingly popular. There is also a continuous growth in mobile data traffic; however, as shown in a Nordic telecom report, there are differences between the countries.

Every year, the Nordic and Baltic regulatory authorities present a report on the telecom market trends in the Nordic and Baltic regions. Below are some of the findings in the 2017 report, highlighting the five Nordic countries.

Fixed broadband: High-speed subscriptions in demand
Access to fibre, and hence the availability of high-speed broadband, is growing throughout the region. Meanwhile, access to broadband via cable TV networks, which also provide high-speed broadband, remains continuous.

As for subscriptions to high-speed broadband (100 Mbit/s), this number
is climbing in all five countries. Sweden takes the top position (26 sub-
scriptions per 100 inhabitants), followed by Iceland in second place.

A growing amount of mobile data
Mobile data traffic continues to grow throughout the Nordic region, but there are major differences between countries; Finland is far ahead when it comes to the consumption of mobile data, using more than three times as much data per capita and month as Denmark and Sweden in second and third place, respectively (24 Gigabyte compared to around 7 Gigabyte).
A crucial factor behind Finland’s development is the popularity of subscriptions without data caps.

Gbytes of data transferred over mobile networks per capita in a month in the Nordic countries

Source: Nordic-Baltic Telecom Market (tables)

Finland’s leadership in mobile take-up is also confirmed by the fact that its number of dedicated mobile data subscriptions is almost twice as high as Denmark, who comes in second (23 subscriptions per 100 inhabitants in Denmark compared to Finland’s 40 per 100).

Finland also has the highest number of mobile subscriptions per inhabitant (voice and data services). At the same time, Finland is last when it comes to fixed broadband subscriptions, whilst Denmark ranks first.

IPTV largest in Iceland
The report also includes an overview of access to IPTV, as well as cable and satellite television. IPTV is most commonly used in Iceland, where there is no cable TV. Just over a third of the Icelandic population have an IPTV subscription, compared to one in ten of the population in the other Nordic countries. Cable TV dissemination is highest in Finland, while Norway has greater satellite take-up than the other Nordic countries. (See table on pay-tv-subscriptions in Nordicom's table database - Excel)


Find reports and data:
Nordic-Baltic Telecommunications Market – tables, graphs and documents
The previous reports are available at the Finnish Communications Regulatory Authority
Links to national telecom reports 2017 in the Nordic countries (PDF from Nordicom's table database)

Press releases from the national authorities, 20 June, 2018:
Finnish Communications Regulatory Authority: Suomen mobiilidominanssi jatkuu - kiinteän laajakaistan yhteyksien tilanne heikompi
Nkom: Fortsatt stor vekst for fiberbredbånd i de nordiske og baltiske landene
PTS: Fler har tillgång till fiber i Sverige än i grannländerna


About the report: Telecommunications Markets in the Nordic and Baltic Countries 2017 includes data for the five Nordic countries as well as Estonia, Latvia and Lithuania. The report, published annually by the national telecom regulatory agencies, presents developmental trends for the individual countries through 2017. The data are also available in a database launched in 2007 (the Baltic countries have been included since 2013).



More reading: The Nordics peak in 2018 digital EU index
The Nordic countries are well connected, with almost all their inhabitants having access to the internet, and they make good use of a variety of services. This is shown in the Digital Economy and Society Index (DESI), which measures the EU countries’ broadband development (digital infrastructure), digital skills, use of Internet services, businesses’ use of digital technology and public digital services. The national reports also describe different national strategies for digital development.