Projects

In addition to the regular activities of monitoring, collecting and delivering knowledge about media development and media research in the Nordic countries, Nordicom is committed to many externally funded projects that take place over shorter or longer periods. 

 

The economy of the Swedish media industry  


One of the projects that Nordicom conducts for the Swedish Press and Broadcasting Authority is to analyse the economy of the Swedish media industry, and its development over time. Competition is tough for the media, which is reflected in falling levels of both revenue and performance, such that, in many cases, media companies have been forced to make big savings in recent years. The report from 2016 will be presented in October 2017. The 2016 report is available to download free of charge at the Swedish Press and Broadcasting Authority website.

For questions please contact: Jonas Ohlsson

 

Nordic expert meeting on fake news


In cooperation with the Nordic Journalist centre, Nordicom is arranging an expert meeting on fake news, in September 2018, in Denmark. The aim of the expert meeting is to create a common understanding of what fake news means, what consequences it has and what recommendations can be given as a basis for the Nordic ministers of culture before their ministerial meeting in autumn 2017. The expert meeting in funded by the Nordic Council of Ministers. The conference is meant for specially invited guests and the participants will include journalists, media leaders, military personnel, theologians, sociologists and media scientists.

For questions please contact: Ingela Wadbring

 

Hidden marketing aimed at children and youth 


The Swedish media council and Nordicom collaborate on a publication entitled Marknadsmässig kurragömmalek – barn, unga och dold reklam. The book addresses legal and ethical aspects of hidden advertising aimed at children and youth, how the industry itself looks at this kind of advertising and how this form of advertisement can occur in, for example, mobile games. The book is popular science and written in Swedish. It will be released in September 2017, both online and in print.  

For questions please contact: Ingela Wadbring

 

The Swedish media output


One of the projects that Nordicom has been tasked with by the Swedish Press and Broadcasting Authority is to monitor Swedish media output over time. The focus is on content such as news and facts. This year’s report was about the content of traditional media, as it is, so far, the most important for news reporting. The distribution of different kinds of news is relatively stable over time, but the amount of news has decreased—especially in the printed daily press. The biggest change over time is the difference in reporting between each medium’s original form and its online publication. The report can be downloaded here.

For questions please contact: Ingela Wadbring

 

Ad-Financed News Media in the Nordic Countries


In autumn 2016, Nordicom was commissioned by the Nordic Council of Ministers and the Norwegian Ministry of Culture to map the changes in the advertising market and its consequences for advertising-financed news journalism in the Nordic countries. The report was completed in May 2017. The main results show that digitalisation has changed the conditions for the media, not least when it comes to advertising funds. The global tech companies account for all digital advertising growth in the Nordic countries during recent years, and the newspaper industry has been most affected. The report has been presented at several seminars in Denmark, Norway and Sweden. It’s available to download, free of charge, in Swedish and in English. The Swedish version is also available to order as a print copy.

For questions please contact: Jonas Ohlsson

 

Media and Information Literacy in the Nordic and Baltic countries


A conference was organised on World Press Freedom Day, in Helsinki, in May 2016. The aim of the conference was to create discussion and exchange between Nordic and Baltic stakeholders in the field of media and information literacy (MIL). MIL has been an issue on the agenda in the Nordic countries for a while, but it is comparatively new in the Baltic states. There are both similarities and differences between the Nordic countries and the Baltic states, and, during the conference, these were highlighted through presentations and round-table discussions. The conference was funded by the Nordic Council of Ministers and Nordicom arranged it together with KAVI, the National Audiovisual Institute, in Finland. The conference has been documented through a publication, Citizens in a Mediated World. The publication can be downloaded here or ordered as a print copy.

 For questions please contact: Ingela Wadbring

 

A Nordic forum for increased gender equality in the media


In many aspects, the Nordic region are leaders in the field of gender equality. During 2013, the Nordic Council of Ministers commissioned Nordicom to develop a proposal on how to strengthen Nordic cooperation when it comes to media and gender. A series of industry-specific seminars were organised during 2014, about film, journalism, advertising and computer games. A major seminar on the issue was arranged during the Nordic Media days in Bergen, in the same year. In the following year, an anthology was published, where many parts of the media industry spoke and discussed the issue of media and gender equality. The anthology “Making Change. Nordic Examples of Working Towards Gender Equality in the Media” is available to download here. The publication can also be ordered as a print copy.

For questions please contact: Maria Edström and Ingela Wadbring

 

Nordic cultural policy


The need for a common knowledge database within the cultural sector has been discussed over many years in the Nordic region. In 2013, the Nordic Council of Ministers gave Nordicom the task of investigating the issue. A feasibility study was made, showing that the need to establish a Nordic cultural policy knowledge resource could be of great importance. The feasibility study, written by Christian S. Nissen, was used as a starting point for a Nordic expert meeting in October 2014, organised by Nordicom, together with the Nordic Council of Ministers and the Swedish Agency for Cultural Policy Analysis. About 25 people from the Nordic countries participated in the expert meeting, and it led to the decision to establish a forum to follow Nordic cultural development: Kulturanalys Norden, in Sweden. The report is available to download here. The publication can also be ordered as print copy.

For questions please contact: Ingela Wadbring

 

Media and Information literacy in the Nordic Countries


In the autumn of 2013, a Nordic expert meeting was held in Stockholm on the basis that a society whose communication structure undergoes major transformation, requires media- and information-skilled citizens. Representatives of authorities, ministries, associations and the scientific community participated in the meeting. Nordicom compiled all the contributions and the conclusions of the meeting, together with a number of contributions from researchers, in the publication Medie- och informationskunnighet i Norden [Media and Information Literacy in the Nordic countries]. Prior to that, Nordicom published a publication in which the UNESCO framework for media and information literacy was presented together with a number of analyses of the area, Media och informationskunnighet I nätverkssamhället [Media and information literacy in the network society]. Both publications can be downloaded or ordered as print copy (Swedish only).

 For questions please contact: Ingela Wadbring

 

 

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